Last Updated: June 29, 2025

Welcome to pdtogo.com (“we,” “us,” or “our”), a global lifestyle magazine dedicated to home, garden, shopping, living, and lifestyle content. We are committed to protecting your privacy and handling your personal information with transparency and care. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, pdtogo.com (the “Site”), subscribe to our newsletter, or interact with us.

By using the Site, you agree to the terms outlined in this Privacy Policy.

1. Information We Collect

We collect information primarily to process your orders, provide customer service, and enhance your browsing experience. Here’s what we may collect:

Personal Information You Provide Directly:

  • Order Information: When you make a purchase, we collect necessary details such as your name, billing address, shipping address, email address, phone number, and payment information.
  • Account Information: If you create an account, we store your username, password (encrypted), and associated contact details.
  • Newsletter Subscription: If you subscribe to our newsletter, we collect your name and email address.
  • Correspondence: If you contact us via email, phone, or contact forms, we collect the information you provide (e.g., name, email address, message content).
  • Custom Order Details: For bespoke items, we may collect specific details about your design preferences, dimensions, and other requirements.

Automatically Collected Information:

  • We use cookies and similar technologies to collect data such as your IP address, browser type, device information, pages visited, products viewed, and time spent on the Site.
  • We may embed third-party tools (e.g., Google Fonts, Google Analytics), which may collect usage data (see Section 7 for details).
  • Usage Data: Information about how you interact with our Site, including browsing patterns and product interests.

2. How We Use Your Information

We use your information for the following purposes:

  • To process and fulfill your orders, including shipping and delivery.
  • To manage your account and provide customer support.
  • To send you our newsletter if you’ve subscribed, which may include product updates, special offers, woodworking tips, and promotional content.
  • To respond to your inquiries and feedback.
  • To personalize your shopping experience and recommend products that may interest you.
  • To analyze Site usage and sales trends through cookies and analytics to understand our audience and optimize performance.
  • To protect the Site from fraud, misuse, and unauthorized access, and to comply with legal obligations.
  • To improve our products and services.

3. Legal Bases for Processing (for GDPR, UK GDPR, and similar regulations)

For users in regions subject to the GDPR (EU, EEA, UK) and other equivalent privacy laws (e.g., Canada’s PIPEDA, Australia’s Privacy Act, New Zealand’s Privacy Act), we process your personal data based on the following legal grounds:

  • Contractual Necessity: Where processing is necessary for the performance of a contract with you (e.g., to process and fulfill your order, manage your account) or to take steps at your request before entering into a contract.
  • Consent: Where you have given explicit consent for specific processing activities (e.g., subscribing to our marketing newsletter). You have the right to withdraw your consent at any time.
  • Legitimate Interests: Where processing is necessary for our legitimate interests, provided these do not override your fundamental rights and freedoms. This includes:
    • Operating, maintaining, and improving our Site and services.
    • Personalizing your experience and offering relevant products.
    • Detecting and preventing fraud and ensuring the security of our Site.
    • Conducting analytics to understand customer behavior and market trends.
    • Communicating with you about products and services (where permitted and not requiring consent).
  • Legal Obligation: Where processing is necessary to comply with a legal obligation (e.g., tax, accounting, or consumer protection laws, responding to lawful requests from public authorities).

4. Cookies and Tracking Technologies

We use cookies for the following purposes:

  • Essential Cookies: To ensure the Site functions properly (e.g., enabling shopping cart functionality, remembering your preferences).
  • Analytics Cookies: To analyze how visitors use the Site, track sales conversions, and understand browsing patterns to improve our services.
  • Marketing/Advertising Cookies: To deliver relevant advertisements and measure the effectiveness of our marketing campaigns.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality and your experience on the Site. For more detailed information on how we use cookies, please refer to our separate Cookie Policy [if applicable, add link here, otherwise, state it’s covered in this policy].

5. How We Share Your Information

We do not sell or rent your personal information. We share your information only as follows:

  • Service Providers: We engage third-party companies and individuals to facilitate our services (e.g., payment processors, shipping carriers, email marketing platforms, website hosting, analytics providers). These providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
  • Payment Processors: Your payment information is securely processed by third-party payment gateways (e.g., Stripe, PayPal). We do not store full payment card details on our servers.
  • Legal Requirements: We may disclose your information if required by law, court order, or to protect our rights, property, or safety, or the rights, property, or safety of others. This includes responding to lawful requests from public authorities in various jurisdictions.
  • Business Transfers: If woodcrafted.co.uk (or its assets) is involved in a merger, acquisition, or sale, your personal information may be transferred as part of that transaction.
  • With Your Consent: We may share your information with third parties when we have your explicit consent to do so.
  • International Transfers: As a global-facing business, your data may be transferred to, stored in, and processed in countries outside of your own, including the United Kingdom, where our data controller is based, and potentially the United States, where some of our service providers may be located. We implement appropriate safeguards for such transfers to ensure your data is protected in accordance with applicable laws, such as using Standard Contractual Clauses (SCCs) or relying on adequacy decisions where available.

6. Third-Party Tools and Services

Our Site may integrate or utilize third-party tools and services:

  • Payment Gateways: For secure transaction processing.
  • Shipping Carriers: To manage order delivery.
  • Email Marketing Platforms: For sending newsletters and promotional communications.
  • Analytics Tools: Such as Google Analytics, to help us understand website traffic and user behavior. These tools may collect usage data (e.g., IP address, browsing activity) per their respective privacy policies.
  • Social Media Features: If you share content from our Site on social media, or interact with us via social media, those platforms may collect data about you.

We encourage you to review the privacy policies of these third parties for more details, as we do not control their data processing activities.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

For example:

  • Order information is retained for tax and warranty purposes.
  • Newsletter subscription data is retained until you unsubscribe.
  • Customer service correspondence may be retained for a reasonable period to resolve queries.

8. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information.

For all users:

  • Newsletter: Unsubscribe anytime by clicking the “unsubscribe” link in our emails or emailing us at hello [@] bettereveryone.com.
  • Cookies: Adjust your browser settings to block or manage cookies.
  • Contact Information: Request updates or deletion of your data by contacting us.

For residents of the UK, EU, EEA, Canada, Australia, New Zealand, and certain US states (e.g., California, Virginia, Colorado, Utah, Connecticut):

You may have the right to:

  • Access/Information: Request access to the personal information we hold about you and information about how we process it.
  • Rectification: Request correction of inaccurate or incomplete personal information.
  • Erasure (Right to be Forgotten): Request the deletion of your personal information in certain circumstances.
  • Restriction of Processing: Request that we restrict the processing of your personal information in certain circumstances.
  • Data Portability: Request a copy of your personal information in a structured, commonly used, and machine-readable format, and to transmit that data to another controller.
  • Object to Processing: Object to the processing of your personal information in certain circumstances, particularly where based on legitimate interests or for direct marketing.
  • Opt-out of “Sale” or “Sharing” of Personal Information: While we do not sell your personal data in the traditional sense, some US state laws define “sale” or “sharing” broadly to include certain advertising or analytics activities. You have the right to opt-out of such “sale” or “sharing” of your personal information.
  • Non-Discrimination: You have the right not to be discriminated against for exercising your privacy rights.
  • Withdraw Consent: Where we rely on your consent for processing, you have the right to withdraw that consent at any time.

To exercise these rights, please contact us at hello [@] bettereveryone.com. We may require you to verify your identity before processing your request.

9. Data Security

We implement robust technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include using secure server infrastructure, encryption for data in transit (SSL/TLS), and access controls for our internal systems. However, no online platform or data transmission method can guarantee absolute security. We continuously review and update our security practices.

10. Children’s Privacy

Our Site is intended for a general audience and is not directed at children under the age of 17. We do not knowingly collect personal information from children under 17. If we become aware that we have inadvertently collected personal information from a child under 17, we will take immediate steps to delete such information from our records.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, legal requirements, or the services we offer. Changes will be posted here with an updated “Last Updated” date. We encourage you to review this policy occasionally to stay informed about how we are protecting your information.

12. Governing Law

This Privacy Policy and all matters arising out of or related to it shall be governed by and construed in accordance with the laws of England, without regard to its conflict of law principles.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please reach out to us:

Email: hello [@] bettereveryone.com

14. Data Controller

The data controller responsible for your personal information is:

Michael Percy, Data Controller
Better Everyone Ltd
86-90 Paul Street,
London EC2A 4NE,
United Kingdom
Email: hello [@] bettereveryone.com